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When digging into historical trends for some of these top cities, we see that while all cities trended negatively on YouTube, most cities climbed across Instagram and Spotify. Canada, despite having a similar demographic makeup to the United States, is only represented by Toronto as the 10th biggest city in terms of Instagram Followers. You can only download this statistic as a Premium user. K-pop fandoms have made headlines for internal challenges of their own to overcome too, including instances of anti-Blackness and widely-discussed cultural appropriation by idols, which have. Recognizing passionate fans translated into huge amounts of digital traffic, Western media were eager to capitalize on it; idol groups now appear regularly across mainstream media like Rolling. Tapi data yang dirilis Twitter, menunjukkan bahwa Indonesia jadi salah satu negara yang jadi fanbase Kpop terbesar. Above is a general representation of how the hundreds of thousands of artists on Next Big Sound fall in engagement vs. reach. K-Pop itself has been crafted with the goal of accessibility in mind. While the fandom is still majorly female, in 2018 almost 50% of BTS fans were females between 18-24 in age, that changed in 2019 when it lowered to 39% with the 24-35 age group increasing in number from 16% to 27%. We believe this is somethingthat should be reflected on the charts.". The reason is that fangirls are loyal, passionate and more willing to pay. Another data also showed that BTS is one of the most demanding acts in the U.S. compared to other K-Pop groups. To use individual functions (e.g., mark statistics as favourites, set Looking at the20 artists who outperform the norm most drastically, K-pop acts make up a majority, with well over half. Although K-Pop acts started testing the waters around the turn of the century, it wasnt until the 2010s that the genre truly took off in the US thanks to breakthrough artists such as PSY and Wondergirls. When we turn our attention to both North and South America, we see K-Pop gaining a toehold within the region. As for the occupation, most of them are students followed by nurses or caregivers. In, Korean Foundation for International Cultural Exchange. BTS ARMY in their 30s or 40s only totaled 4.24 percent and 2.02 percent respectively. For instance, a video made by React channel showed that BTS music videos broke the record for the most viewed in 24 hours by a K-pop group, most sales in a week for a K-pop album, and the highest-ranking album on the Billboard Top 200. That is about 15,000 more than expected for an artist with her 85 million followers. At other times,many of their daily efforts are focused on keeping upsocial media engagement to maintain their strong positions on social media-driven Billboard charts. But there are two acts, both K-pop, who leave the rest in the dust. Figure 7: How long have you been a K-pop fan? Use Ask Statista Research Service, respondents who experienced South Korean cultural contents, *This survey was conducted in the following 18 countries: China, Japan, Taiwan, Thailand, Malaysia, Indonesia, India, Vietnam, Australia, United States, Brazil, Argentina, France, UK, Russia, Turkey, UAE, and South Africa. Lalu, benarkah fans Kpop terbesar ada di Indonesia? K-Pops youthful effervescence and dreamy idols mean the genre is especially impactful in nations with a high proportion of young people, such as Indonesia (28 percent of total) and Vietnam (27 percent). The enigmatic business continues to inspire the rest of the global music industry with its legendary fandoms and theres always more to discover. Yet K-Pop has made great strides in bridging the cultural divide. Looking at the Top 200 K-Pop acts across the globe, we see several trends arise. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. You can find a list of these artists and their global reach below: We then analyzed global consumption and engagement patterns across three main channels: Spotify (Monthly Listeners), Instagram (Followers) and YouTube (Views). "Popularity of South Korean pop music (K-pop) in the United States in 2019." Japan, the second largest music market after the United States, has a massive K-Pop following. In addition, K-Pops openness to incorporating local culture has transformed it from a Korean art form to a truly globalized cultural powerhouse, one that has managed to attract both foreign direct investment and soft power for the homeland. rollingstoneindia.com/art-korean-music-videos/. A paid subscription is required for full access. Register in seconds and access exclusive features. Accessed March 04, 2023. https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/. Similarly, Samsung established an assembly plant in the 1980s in Tijuana to manufacture a variety of appliances. Although K-Pop acts started testing the waters around the turn of the century, it wasnt until the 2010s that the genre truly took off in the US thanks to breakthrough artists such as PSY and Wondergirls. As a Premium user you get access to background information and details about the release of this statistic. In total, 1477 K-Pop fans from 92 predominantly Western countries fully completed an extensive online survey measuring fanship, fandom and psychosocial outcomes (happiness, self-esteem and social connectedness). Warner Bros. On September 9th, statistics have been disclosed, showing both the genders and age groups of fans attending SEVENTEEN, BTS and EXO concerts. [Online]. K-Pop artists are now cracking the Billboard 100, collaborating with US superstars, and selling out stadiums. The industrys significant growth also leads to the significant growth of a number of fans all around the world. K-pop fans are willing to utilise this "fan economy" to boost social media metrics for their idols, influence social issues and impact the economy in real ways. February 14, 2022. Would love your thoughts, please comment. K-pop fans deploy their networks and social media clout to consistently raise awareness of charitable causes, sharing resources across the globe to make the world a better place. Finally, heres come the end of this writing. +17 Polish K-Pop Fandom: Phenomenon, Structure & Communication Book Full-text available Dec 2018 Julia Trzciska The book was written for people who would like to learn more about Polish K-Pop. It turns out that BTS is the most favorite K-pop group from all countries with the USA as the country that has the highest number of respondents. Then you can access your favorite statistics via the star in the header. The enigmatic business continues to inspire the rest of the global music industry with its legendary fandoms and there's always more to discover. So, whats the most favorite K-pop group based on this survey? A K-pop stan is simply an enthusiastic and active fan of Korean pop music (stan means ardent fan)often you'll see them on Twitter with their picture changed to one of their heroes. K-pop fan activism within the BLM movement emerges from this broader history. As the K-pop fandom's political organization becomes even more mainstream,. But the connection between K-pop and the Thai protest movement has also been more than a political entry portal. Japan, the second largest music market after the United States, has a massive K-Pop following. However, K-Pop also has left a significant imprint on Southeast Asia, with this region covering at least a third of consumption across those three platforms. Are you interested in testing our business solutions? Digging into historical performance in some of these key cities, we see that (unsurprisingly) Seoul remains a consistently strong consumer of K-Pop across Instagram, Spotify, and YouTube when looking at the last five months. This trend continued through the second half of the decade as mega-groups such as BTS and Blackpink shattered expectations for the genres success in America. The second goal was to examine the trends in K-Pop's expansion to explain what drives its appeal across a vast number of countries, languages, and cultures. As with Asia, these Korean companies are using K-Pop as brand ambassadors in Latin America while simultaneously supporting Korean cultural centers and K-Pop contests. This is then followed by either the United States, Peru, or Chile, with the order depending on the medium of distribution. For six years straight beginning in 2011, Justin Bieber topped the likes ofTaylor Swift, One Direction, Selena Gomez and more to win the Top Social Artist Award at the Billboard Music Awards, one of the two fan-voted awards at the annual show. It's easy! The sex ratio of fandoms has always been a hot topic for K-Pop fan communities. Currently, you are using a shared account. This is consistent across both Instagram Followers and YouTube Views. Available: https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/, Popularity of South Korean pop music (K-pop) worldwide in 2021, Available to download in PNG, PDF, XLS format, Music industry sales revenue South Korea 2014-2020, Reasons for K-pop popularity worldwide 2021, Favorite South Korean singers and groups worldwide 2021, Popular music genres South Korea 2021, by country, Monthly spending on K-pop worldwide 2018-2021, Monthly time spent on K-pop worldwide 2021, by country, Popular online music services for K-pop worldwide 2021, K-pop female artist album sales share in South Korea 2022, Sales revenue of HYBE's main subsidiaries 2021, by subsidiary, HYBE sales revenue South Korea 2021, by category, Most popular videos on HYBE LABELS YouTube channel 2023, K-pop male artist album sales share South Korea 2022, Leading boy group/band digital singles on the Circle Digital Chart South Korea 2022, Number of songwriting credits in South Korea 2013-2022, by BTS member, Most followed K-pop artists on Instagram South Korea 2022, by follower count, Most followed K-pop artists on Twitter South Korea 2023, by follower count, Main K-pop artists on TikTok in South Korea 2022, by followers, Most followed K-pop artists on Spotify South Korea 2022, by follower count, Most followed K-pop artists on YouTube South Korea 2022, by subscriber count, Amount of Billboard Music Award nominations and wins by BTS in South Korea 2017-2022, Number of American Music Awards wins by BTS 2018-2022, Number of MTV Video Music Awards wins by BTS in South Korea 2019-2022, Number of Melon Music Awards wins by BTS in South Korea 2013-2021, Number of Golden Disc Awards wins by BTS in South Korea 2014-2022, Gaon Music Chart Award wins by BTS in South Korea 2013-2021, Number of Korean Music Awards wins by BTS in South Korea 2018-2022, Reasons for K-pop popularity in the UAE 2017, Reasons for K-pop popularity in Malaysia 2017, Reasons for K-pop popularity in Thailand 2017, Reasons for K-pop popularity in South Africa 2017, Popularity K-pop genres in Indonesia 2017, Opinions on accessibility of K-pop contents in the UK 2017, Reasons for K-pop popularity in Taiwan 2017, Cafe industry and coffee drinkers in South Korea, Find your information in our database containing over 20,000 reports, K-pop entertainment company with the highest sales revenue. This narrative has found traction partly because it plays against stereotypes: K-pop fandom is often dismissed as a monolithic . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Next, we dug deeper into the two main regions of interest Asia and the Americas and examined trends seen across countries. fstoppers.com/composite/why-do-kpop-music-videos-look-so-good-compared-american-music-videos-492870#:~:text=The%20basic%20answer%20is%20that,lighting%2C%20depth%2C%20and%20composition.&text=It%20can%20be%20of%20shapes%2C%20lines%2C%20or%20colors. Additionally, the image and subject matter of K-Pop seems to have struck a chord with Latin audiences. In order to know the K-pop industry in the eye of the international audience, especially the western, I conducted an analysis of K-pop popularity and audience based from the survey that was done by Saanjana Rraman in February 2019. Similarly, despite being a huge market for K-Pop, China is not represented at all due to the stringency of its censorship laws. Content wise, K-Pop boasts a wide appeal, featuring innocuous and positive lyrics that appeal to the family oriented cultural sensibilities of the region. So we've created a list of facts based on our research about the band, their ARMY of fans, and another record-breaking year. To use individual functions (e.g., mark statistics as favourites, set In the K-Pop industry, merch is as important as the music itself. English translation: According to this list, Brave Girls had the most male fans buying their album at 88.7%, and STAYC had the most females buying their albums at 76.9%. Although the term includes music of a variety of stylistic origins, it is often associated with so-called K-pop idols. First, the greatest percentage of consumption/engagement can be found in East and Southeast Asia. Dec 28, 2020. K-pop acts take up the three top spots on Billboard's Social 50 Chart. In addition, K-Pop's openness to incorporating local culture has transformed it from a Korean art form to a truly globalized cultural powerhouse, one that has managed to attract both foreign direct investment and soft power for the homeland. BTS's Jin updates his Instagram for the first time in 2023! Spanish tracks and collaborated with local artists. So how do they do it? Length of Participation in K-pop: The distribution of the respondents in terms of the 'age' of their K-pop experience is bimodal. K-Pop's wide appeal across Asia is due to several factors. Your home for data science. Content wise, K-Pop boasts a wide appeal, featuring innocuous and positive lyrics that appeal to the family oriented cultural sensibilities of the region. Top North and South American Cities for K-Pop. Discover the latest in K-pop music, news, and culture at KPOPSource.com. As a Premium user you get access to the detailed source references and background information about this statistic. Audiences who are 45-54 years old make up 7% of traffic to the site. Music Business, Data Analytics, and Culture Insights From Chartmetric, Youve successfully subscribed to How Music Charts. 7) when looking at Instagram Followers. On the other hand, theres no significant difference between those who listen to K-pop for 24 hours (44.16%) and those who listen to K-pop for 5 hours or more (41.67%). As we will explore in depth throughout this post, much of the global success of K-Pop stems from how it appeals to a broad array of listeners via catchy music, wholesome themes, attractive idols, and exciting dance routines, thus allowing it to easily translate across cultures. Most cities displayed varied results across Spotify and YouTube due to a variety of streaming opportunities in the region. With BTS and BLACKPINK being the latest artists to capture our attention, the catchy, polished music with picture-perfect idols regularly sells out arenas worldwide. Setidaknya ini juga terlihat dari animo penggemar saat BTS Meal diluncurkan beberapa waktu lalu. In South Korean culture, a sasaeng, or sasaeng fan (Korean: ; Hanja: ; RR: sasaengpaen), is an obsessive fan who stalks or engages in other behavior constituting an invasion of the privacy of Korean idols, drama actors or other public figures.The term sasaeng comes from the Korean words sa (Korean: ; Hanja: ) meaning "private" and saeng (Korean: ; Hanja: . "Popularity of South Korean Pop Music (K-pop) Worldwide in 2021. We at Brandwatch love data, K-pop, and we definitely love BTS. All related (39) Sort Recommended Denny Mack PFS Account Rep (2016-present) Author has 2.7K answers and 5.5M answer views 3 y All ages from 0- 100 pick an age. Create an account on our community. EXO, however, mainly has young adults (aged 20-29) going to their concerts (approximately 68%). We can also see that K-pop gives a big influence in the US and Asia whilst it is still growing in Europe, Canada, UK, and Australia. This number was for those searching for a ticket to a BTS concert on the ticketing website. You can find a list of these artists and their global reach below: We then analyzed global consumption and engagement patterns across three main channels: Spotify (Monthly Listeners), Instagram (Followers) and YouTube (Views).

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